Joan Chen

Director, Head Retail Ser. SG

Lic. CEA No.: R003863Z

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Professional Experience

Associated Office

Location

2 Tanjong Katong Road
#06-01 Paya Lebar Quarter Tower 3 (PLQ 3)
Singapore 437161

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Joan Chen is the Head of Retail Services and leads a team of experienced and effective negotiators, manages the leasing of retail projects and provides expertise for consultancy projects.

Since joining CBRE in 2005, Joan has been involved in landlord and tenant leasing instructions, including involvement in various aspects of project marketing as lead for the following portfolio of sole agency projects: Mandarin Gallery, Collyer Quay Centre, The Central, Changi Airport  Terminal 3 (Landside Mall), Velocity@Novena Square, Claymore Connect, SingPost Centre, Compass One, amongst others.  Her strong landlord / centre-management experience, also provides an impetus for advisory services for marketing and asset enhancement initiatives.

Joan has also assisted retail occupiers with their space planning and procurement plans, including tenant retainer arrangements where she works closely with tenants to customise their retail network strategies from market entry to network planning and expansion plans at prime malls / locations in Singapore.

With retail leasing experience in both landlord and agency capacity, Joan possesses good knowledge and understanding of retail strategies to provide value-added advisory services to both landlord and occupier clients at CBRE.