Commentary on Monthly New Home Sales for July 2025

By Tricia Song (宋明蔚), Head of Research, Southeast Asia, CBRE

Developer sales in July 2025 more than tripled m-o-m to 940 units from a 6-month low of 272 in June 2025, on pent-up demand and some attractively priced major launches.  On a y-o-y basis, sales were also up 63.2% from the 576 units sold in July 2024. 

July’s sales take the tally of new homes sold in the first seven months of 2025 to 5,527 units, up 124% over the corresponding period in 2024. 

Top 10 Selling Projects in July 2025 (including ECs and landed)

Project Name	Street Name	Tenure	Locality	Units Sold in the Month	Median Price ($psf) in the Month	% of project sold to date
Otto Place	Plantation Close	99 yrs	OCR	358	1,746	60%
Lyndenwoods	Science Park Drive	99 yrs	RCR	331	2,463	97%
Upperhouse At Orchard Boulevard	Orchard Boulevard	99 yrs	CCR	178	3,259	59%
The Robertson Opus	Unity Street	999 yrs	CCR	149	3,359	43%
Grand Dunman	Dunman Road	99 yrs	RCR	35	2,450	82%
Bloomsbury Residences	Media Circle	99 yrs	RCR	32	2,549	52%
Amber House	Amber Gardens	Freehold	RCR	26	3,028	43%
One Marina Gardens	Marina Gardens Lane	99 yrs	RCR	24	2,970	54%
Hill House	Institution Hill	999 yrs	CCR	16	3,011	89%
The Hill @One-North	Slim Barracks Rise	99 yrs	RCR	12	2,485	83%

Source: CBRE Research, URA

New launches in July 2025

Project Name	Street Name	Tenure	Locality	Total # of units	Units Launched in the Month	Units Sold in the Month	Median Price ($psf) in the Month	Units sold as % of launched
Otto Place	Plantation Close	99 yrs	OCR	600	600	358	1,746	60%
Lyndenwoods	Science Park Drive	99 yrs	RCR	343	343	331	2,463	97%
Upperhouse At Orchard Boulevard	Orchard Boulevard	99 yrs	CCR	301	301	178	3,259	59%
The Robertson Opus	Unity Street	999 yrs	CCR	348	348	149	3,359	43%
W Residences Marina View - Singapore	Marina View	99 yrs	CCR	683	683	2	3,344	0.3%

Source: CBRE Research, URA

The top four selling projects were all new launches.

• The top selling project was Otto Place EC at Tengah, which sold 358 or 60% of total 600 units at a median price of $1,746psf. While the price is a record high for ECs which are a hybrid between private and public housing and are subject to household income ceilings and other restrictions, they are generally still the most affordable pseudo-private housing options available and thus popular among first timers and upgraders. 
• Excluding ECs, the top selling private project in July 2025 was Lyndenwoods, the first residential project within Singapore Science Park in 40 years. It surprised with a near-sellout on its first launch weekend and sold 331 or 97% of total 343 units at a median price of $2,463psf. While it is not a GFA-harmonised project, the price and quantum are attractive for its connectivity to the MRT station and integration with the rejuvenated Science Park precinct.
• The next best-selling project was Upperhouse at Orchard Boulevard, which sold 178 or 59% of 301 units at a median price of $3,259psf. The price is considered very competitive for a luxury project in the prime Orchard enclave with direct access to Orchard Boulevard MRT station. 
• The fourth new launch and best-selling project was The Robertson Opus, which sold 149 units or 43% of 348 units at a median price of $3,359psf. Buyers are attracted by the rare 999-year leasehold status and prime location in Robertson Quay.

 

On the other hand, the fifth new launch in July – W Residences Marina View – only sold 2 units of 683 units at a median price of $3,344 psf. The weaker performance, partly due to less interest in city living, but also could be due to its less-attractive pricing compared to nearby One Marina Garden. One Marina Garden sold 392 units during its launch month in April 2025 and sold another 8 units in July at a median price of $2,970psf, bringing it to 54% sold.

By market segment, July 2025’s developer sales (excluding ECs) were again led by the Rest of Central Region (RCR) which recorded the sale of 513 units (54.6%) from 189 units (69.5%) of total new sales in June 2025. This was largely attributed to Lyndenwoods and progressive takeups in earlier RCR launches such as Grand Dunman, Bloomsbury Residences, and Amber House etc.

• This time round, Core Central Region (CCR) fared well and moved 357 units (38.0% of July sales), more than 25x the 14 CCR units in June, thanks to successful sales at Upperhouse at Orchard Boulevard and The Robertson Opus. 
• Due to a lack of private launches in July, the Outside Central Region (OCR) sold 70 units or 7.4% of total July new home sales, still comparable to the 69 units (25.4%) in June 2025.

Outlook and forecasts

It was reported that over 900 new condominium units across three new launches - River Green (CCR), Promenade Peak (RCR) and Canberra Crescent (OCR) were sold in early August. The good sales is an indication that there is still ample interest for well-priced projects with attractive attributes given lower interest rates and resilient economic growth. With another 941-unit suburban launch upcoming in the weekend of 16 August, August could most likely see monthly sales cross 1,500 units, before a lull in September as the traditionally quiet Ghost Month sets in on 23 August.  

With the positive sentiment and sales, CBRE Research now expects the full year 2025 new home sales could reach 8,000 units (or the upper end of our earlier forecasts), up from the 6,469 units in FY2024. 

Correspondingly, private home prices which have risen 1.8% in H1 2025 could see similar growth momentum in H2 2025. We maintain a full-year 2025 private home price increase of 3 – 4% for now, on still-low unsold inventory and strong household balance sheets.